Raffles Design Institute

BACHELOR OF ARTS (HONS) FASHION MARKETING & MANAGEMENT
Validated by Northumbria University, Newcastle, United Kingdom
Intakes January, April, July & October
Duration 3 Years

COURSE OVERVIEW:
The study of Fashion Marketing and Management is an exciting field that opens one up to countless opportunities in the fashion industry. Students learn buying and merchandising practices, conceptualizing and developing effective brand management strategies to execute advertising and promotional activities. Tailored to blend creative fashion knowledge with a solid grounding of business, marketing and contextual studies, students will learn to understand how product, customer and market forces integrate, while introducing students to new challenges, technologies and issues facing the fashion industry.

THIS COURSE COVERS THE FOLLOWING AREAS OF STUDY:
• Fashion Marketing
• Human Resource Management
• Styles and Trends
• Visual Merchandising
• Fashion Communication
• Social Psychology of Fashion
• Brand Management
• Product Development
• Internship

CAREER OPPORTUNITIES:
• Fashion Buyer
• Merchandiser
• Fashion Show Coordinator
• Fashion Editor
• Image Consultant/ Coordinator
• Costume Coordinator


school starts tmr!!! a whole new life begins!!! i cant wait! :D hope everything turns out well!!! wish me luck my friends!!! hehe.. love ya all!